Say what you will about Alec Baldwin’s personal life, you know, getting kicked off a plane for refusing to turn off his phone while playing Angry Birds; or, recently marrying his 28-year-old yoga instructor (Alec is 54). But as an actor, Baldwin is hilarious, he was great in two all-time classics: BeetleJuice and The Departed. However, his best role by far is his portrayal of the CEO of NBC on the show 30 Rock. He’s perfect for the role, and it’s totally worth having to listen to Tracy Morgan for any length of time to watch Baldwin. Here’s a guide to “The Art of Manipulation” by Jack Donaghy, take notes, you just might learn something.